Tommy Hilfiger Women’s F22-SP23 Designs

September 2021 – November 2021

Tommy Hilfiger’s socks category is very brand and logo driven. As such, for the Fall 2022 and Spring 2023 seasons I designed with the goal of finding new ways to include logo play in each design using a combination of original artwork and graphics provided by TH corporate. For the women’s category, the classic Nautical and Americana themes are paramount, so including various takes on red/white/blue and nautical patterns were important to the design process.